Page 96 - Cyber Defense eMagazine July 2024
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Striking a Balance Between the Risks and Rewards of AI Tools


            By Michael Gray, Chief Technology Officer, Thrive



            With all the recent hype, many may not realize artificial intelligence is nothing new. The idea of thinking
            machines was first introduced by Alan Turing in the 1950s, and the term “artificial intelligence” was coined
            nearly  80 years  ago.  However,  the technology  has gained  new  notoriety  thanks  to the  introduction  of
            generative AI.  Yet, the buzz has come with hesitations around things like implementation, training, and
            ultimately, security.

            Many  business  leaders  are  still  questioning  whether  they should  implement  generative  AI within  their
            organizations.  Each  company  has  different  goals  and  capabilities  and  therefore  needs  to  look  at  the
            benefits  and  challenges  associated  with  the technology  within  the context  of their  business.  As  such,
            anyone exploring AI adoption must understand the promised rewards and the potential risks of doing so,
            asking the right questions along the way to determine the right approach for their company.









            Cyber Defense eMagazine – July 2024 Edition                                                                                                                                                                                                          96
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