Page 124 - Cyber Defense eMagazine July 2024

Unlocking The Context Behind Bot Attacks: Protecting Your Go-

To-Market Strategy

By Asaf Botovsky, CTO at CHEQ

Safeguarding your enterprise’s data operations is more critical than ever. The rise of malicious bot attacks
poses a particular threat, making it imperative that businesses develop a cybersecurity strategy that
identifies these attacks and understands their intent. This knowledge is key to fortifying your enterprise
against potential exploitation and revenue loss while protecting consumer data.

Developing a cybersecurity strategy that monitors the intent of bot attacks is the key to bolstering your
enterprise’s go-to-market strategy. It allows companies to evaluate changes they must make on their
websites and within their data structures to better protect consumer data while avoiding exploitation and
revenue loss.

Cyber Defense eMagazine – July 2024 Edition 124
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