Page 263 - Cyber Defense eMagazine Annual RSA Edition for 2024

This Year’s Influx of Privacy Laws: When

Companies Should Mark Calendars for Data

Privacy Requirements

By Sarah Hutchins, Partner, Parker Poe, Robert Botkin, Associate, Parker Poe & Hunter
Snowden, Law Clerk, Parker Poe

Throughout 2024, new laws relating to privacy and security will come into effect or will soon start being
enforced across the nation — from Montana to Oregon to Florida — implementing additional
requirements that will be placed on businesses to manage their collection and use of consumer data.

While the laws can appear uniform, they are different in many ways. Some afford consumers more rights
when it comes to a company’s collection of their personal data. What’s true across the board is that state-
level momentum for privacy bills is at an “all-time high,” according to the International Association of
Privacy Professionals.

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