Page 26 - Cyber Warnings

BRI is especially crucial given that traditional cyber intelligence applications — such as
those rooted in CTI — are simply insufficient for proactively preventing or mitigating
these emerging risks. As CTI fosters a reactive, indicator-based approach to security, it
often does not enable decision makers to preemptively detect and mitigate attacks
before they occur.

Given the multifaceted and often threatening nature of many emerging risks, prevention
— when possible — is absolutely crucial. BRI’s holistic approach addresses the high
damage potential of many emerging exploits to help decision makers better reduce their
organizations’ risk.

Indeed, ransomware is one of many such emerging risks that has recently caused many
organizations to shift away from CTI. Large-scale ransomware exploits have grown
more common because financially-motivated threat actors have recognized just how
profitable these attacks can be. Often used to target healthcare institutions, this type of
malware can halt operations across all business functions and deprive organizations of
access to critical systems.

Ransomware attacks can ultimately cause sizable financial losses, damaged brand
reputation, or worse — so prevention is key. As ransomware continues to take center
stage as a salient topic of discussion and concern within corporate board rooms, public-
sector evaluations, and executive security conversations alike, more decision makers
across the enterprise are recognizing that BRI’s cross-functional, holistic approach to
cyber intelligence is necessary for proactively mitigating these complex, dangerous
risks.

Whether an organization has an entire department of seasoned intelligence analysts or
a smaller team that needs more daily support, BRI can deliver relevant intelligence to
help them make informed decisions and mitigate risk. However BRI is achieved, the mix
of the right people, data, and technology is critical.

26 Cyber Warnings E-Magazine November 2016 Edition
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