Page 33 - Cyber Defense eMagazine August 2024

The Next Iteration of Privacy: What Businesses Should Know

About New Privacy Laws in Oregon, Texas, and Florida

By Sarah Rugnetta and Carolyn Ho, attorneys with the Constangy Cyber Team, Constangy,
Brooks, Smith & Prophete LLP

As businesses enter the third quarter of 2024, they need to contend with three new state privacy laws.
The Texas Data Privacy and Security Act, Oregon Consumer Privacy Act, and Florida Digital Bill of Rights
all came into effect on July 1. With consumer data privacy laws already in effect in California, Colorado,
Connecticut, Utah, and Virginia, many national and international companies need to confirm compliance
with the eight state privacy laws currently in force.

With even more state privacy laws scheduled to come into effect within the next two years, consumer
privacy regulation in the United States has become increasingly challenging for businesses. Many
businesses are struggling with the daunting task of determining which laws apply to them and what they
need to do to comply. Although there are many similarities between these laws, there are some nuances
that businesses should take into consideration as they seek to update their external website
documentation and internal compliance procedures.

In this article, we take a look at some of the more significant differences between the Texas, Oregon, and
Florida laws.

Cyber Defense eMagazine – August 2024 Edition 33
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