Page 114 - Cyber Defense eMagazine Special RSA Conference Annual Edition for 2022

remove complexity, reduce costs, and deliver better security outcomes while supporting robust
administration tools and workflow-based execution to mitigate complicated security and access
requirements.

Beyond usability and security, organizations are embracing the maxim that continuous authentication
solutions must also be more than just a biometric alternative to passwords—and they must respect user

privacy too. Users should have complete control over and visibility into the data that are collected and
how such data are used. Modeling should be done in a privacy-preserving manner with clear, defined
outcomes, while AI/ML models should be used strictly to facilitate user authentication—not for data
collection or monitoring.

As 2022 progresses, we expect to see the removal of threats from compromised credentials to snowball
as more and more enterprises decrease unnecessary spend on IAM tools underpinned with some sort of
password requirement and spur investment in innovative and robust passwordless technologies that can
protect across the enterprise while delivering a frictionless experience for employees. Organizations that

prioritize passwordless deployments will foster more effective risk-reduction strategies, improve cyber
resilience, lower costs, and remove user strife from the equation. It’s time to act.

About the Author

Lucas Budman is the CEO of TruU. He was formerly the CTO of the
Advanced Solutions Group at CenturyLink, a Fortune 500 global
technology company. CenturyLink acquired his previous company
Cognilytics, a machine learning platform company focused on financial
risk and cybersecurity, where he was a founding member and CTO. Prior
to CenturyLink’s acquisition, Lucas was founding member and CTO of
MyCollege Foundation, a Bill and Melinda Gates funded non-profit
whose mission is to provide higher education pathways to low-income
young adults.
Lucas holds an M.S. in Finance, a B.S. in Computer Science, and an
unfinished postgraduate degree in Computer Science - all from the University of Colorado. In his spare
time, he is an avid skier, former racer and enjoys road cycling.

Lucas can be reached online at https://www.linkedin.com/in/lbudman/ and at our company website
https://truu.ai/

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